[工程科技]Rational pricing of internet companies

[工程科技]Rational pricing of internet companiesrational pricing of internet companiesseptember 1999 revised january 2000eduardo s. schwartz anderson school at uclamark moon fuller & thaler asset managementabstract in this article, we apply real options theory and modern capital budgeting to the problem of valuing an internet company. we formulate the model in continuous time, form a dis..