Image of Guilin： Mine, yours and his or hers on cross-cultural awareness of a city destination in tourism

Abstract：The recent tourism researches tell that the satisfaction and re—entry intention of a tourist mainlycomes from the author’s personal cross—cultural communication with the host people of the place and reflected in itsimage formed in the author’s mind．As f0r the host people，how they regard the place themselves can be directly~aced in their plans and cultivation of the destination i..